World Usability Day
The event hosted by u-sentric on the world usability day was a great success.
To kick of the start of the world usability day, there was an interactive workshop organized by u-sentric, presented by Jusitin Knecht. This was followed by some very interesting speakers, proven by the fact that there were hardly enough seats! Justin Knecht, the keynote speaker, brought a very lively introduction concerning innovation by design. This was followed by Joachim De Vos, who let us in on a few secrets about Living Tomorrow, after which Michael D'Hoore and Rogier Thissen (Philips) took the stage with some very interesting facts and figures. Last but not least Marc Michils (Saatchi&Saatchi) brought a few interesting ideas concerning Lovemarks to life.
To end the evening, it was possible to take a guided tour around Living Tomorrow, but also enjoy delicious food, drinks and great company. An absolute success!